Speedmaster has been named Top Cross Border Company in Power Retail's 2018 Top 100 list, announced at the All Star Bash event on 15 February in Melbourne. Over 500 digital retail professionals attended.

The Award

The Top 100 ranking is built on a methodology that evaluates 12 key criteria - including traffic volume, user experience, brand presence, and customer reviews - measured across a four-week assessment period. To be eligible, retailers must operate a standalone transactional website, be based in Australia, and ship merchandise to Australian customers.

Speedmaster's recognition reflects sustained global growth: over 160,000 social media followers, nine Global SEMA awards in eight years, and a cross-border operation that spans three continents.

"The Top Cross Border was the one award that we have worked so hard to achieve and we finally won it at the All Star Bash. I am so proud to be the face of many people behind our Speedmaster brand." - Jason Kencevski, CEO, Speedmaster

What It Represents

Cross-border retail demands more than logistics - it requires a brand that translates across markets, a digital experience that meets local expectations, and a product catalogue with the depth to support global demand. For Speedmaster, this recognition validates a long-term investment in building that infrastructure from the inside out.

About Speedmaster

Founded in 1979, Speedmaster is a vertically integrated performance company delivering complete, engineered performance systems across engines, drivetrain, and forced induction. With more than 500 employees across three continents and over 25,000 parts designed, engineered, and manufactured in-house, Speedmaster operates as a unified brand built on engineering precision, long-term thinking, and measurable results. Learn more at speedmaster79.com.