Tim Kawasaki Appointed Deputy CEO
A 15-Year Industry Veteran Takes on Speedmaster's Growth Agenda
Published on
October 20th, 2021
RIALTO, CA (October 20, 2021) - Speedmaster has appointed Tim Kawasaki as Deputy CEO. In this role, Kawasaki will guide the execution of company strategy, growth agendas, and operational transformation across the business.
15 Years in the Aftermarket
Kawasaki brings more than 15 years of experience in the automotive aftermarket industry, including recognition as a SEMA 35 Under 35 honouree in 2017. His career began in his family's business, where he gained an early understanding of every function required to run a parts company - from customer service and purchasing to receiving shipments and packing boxes.
"Growing up with entrepreneurial parents and working at their company, I learned the value of hard work. I gained a unique understanding of the intricate moving parts necessary in running a successful business at a very young age." - Tim Kawasaki, Deputy CEO
The Strategic Direction
Kawasaki's appointment supports Speedmaster's objective of reaching 85% Made in USA manufacturing. His background in product development, manufacturing processes, and team leadership positions him to drive that goal forward.
"We are growing at Speedmaster and have many strategies in place to execute. One includes striving to be 85% Made in USA - and Tim will be key to the success of this goal. It is important the Deputy CEO has in-depth knowledge of designing, manufacturing, and testing aftermarket parts." - Jason Kencevski, CEO
"Innovation is a key part of Speedmaster's DNA. This is evident externally in the products they sell and the way we sell them." - Tim Kawasaki, Deputy CEO
About Speedmaster
Founded in 1979, Speedmaster is a vertically integrated performance company delivering complete, engineered performance systems across engines, drivetrain, and forced induction. With more than 500 employees across three continents and over 25,000 parts designed, engineered, and manufactured in-house, Speedmaster operates as a unified brand built on engineering precision, long-term thinking, and measurable results. Learn more at speedmaster79.com.
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