Speedmaster Partners with NHRA as Presenting Sponsor of the Insider Podcast
The agreement includes event presence at the Four-Wide Nationals and U.S. Nationals.
Published on
March 20th, 2024
Speedmaster has entered a partnership with the National Hot Rod Association (NHRA) as presenting sponsor of the NHRA Insider Podcast - the broadcast platform covering the personalities, stories, and competition that shape drag racing's premier series.
The agreement also includes Speedmaster's presence at select NHRA Mission Foods Drag Racing Series events, including the NHRA Four-Wide Nationals and the NHRA U.S. Nationals.
The Partnership
The NHRA Insider Podcast reaches the core of the drag racing audience - builders, fans, and competitors who follow the sport closely. Speedmaster's presenting sponsorship positions the brand directly within that conversation.
Jason Kencevski, CEO of Speedmaster: "This is a natural fit. NHRA connects us to the people who take performance seriously. That's where this brand belongs."
NHRA Insider Podcast - Live from Gainesville
The partnership launched with a live episode from the 57th annual Amalie Motor Oil NHRA Gatornationals in Gainesville, Florida.
NHRA Insider Podcast LIVE from Gainesville
About Speedmaster
Founded in 1979, Speedmaster is a vertically integrated performance company delivering complete, engineered performance systems across engines, drivetrain, and forced induction. With more than 500 employees across three continents and over 25,000 parts designed, engineered, and manufactured in-house, Speedmaster operates as a unified brand built on engineering precision, long-term thinking, and measurable results. Learn more at speedmaster79.com.
About NHRA
The National Hot Rod Association is the world's largest drag racing organisation, overseeing the NHRA Mission Foods Drag Racing Series and sanctioning events across the United States.
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